Circular Tech Hub @ GITEX Europe

Conference Programme 2026

TIME
10:30 - 10:50
The Circular Tech Alpha: Why Circular Economy is not a trend, but the new asset class.
Session description to follow shortly.

Parm Dhillon
CEO, Sunstrike International Ltd

11:00 - 11:15
Market size and where is the real growth is coming from?
Pre-owned tech is a fast-growing market, but still a niche. Pre-owned cars, by contrast, have become the dominant choice. This session explores what refurbished tech can learn from that journey, where the real growth opportunities lie, and the structural shifts needed to close the gap.

Alexandra Brandt
BackMarket

11:20 - 11:35
Who is positioned to dominate the next phase?
Session description to follow shortly.

Max Friedel
B2B Partner Manager, ASGOODASNEW

11:40 - 11:55
Investment trends and expansion opportunities
Session description to follow shortly.

Bivek Agarval
Executive Director, AIKON

12:00 - 12:15
Where the biggest profits will be made
Session description to follow shortly.

Laili Ishaqzai 
CEO, Refurb Products

12:20 - 13:00
Panel Discussion: Gold Rush or Green Wave? Who will really have the say in the Circular Tech market
Session description to follow shortly.

Laili Ishaqzai, CEO, Refurb Products
Alexander Marzeion, CEO & Co-Founder, THIE GmbH
Andreas Mayer, Founder, TRUSC

14:30 - 14:50
The Trust Dilemma: How Enterprise Leaders Can Turn Circular IT into a Business Advantage

As enterprises accelerate their sustainability ambitions, circular IT is emerging as a powerful lever to reduce emissions, optimize costs, and extend technology value. Yet adoption at scale remains limited by a fundamental challenge: trust.

In this keynote, Alexandra Asanache will explore how enterprise leaders can build confidence in circular IT through quality, transparency, lifecycle services, validated data, and sustainability consulting. Drawing on real-world customer engagements, she will demonstrate how organizations can align sustainability, IT, procurement, and finance priorities to transform circularity from a sustainability ambition into a business advantage that delivers both carbon out and cost out.

Alexandra Asanache
Sustainability Solutions Consultant EMEA
Lenovo

15:00 - 15:15
Margins and pricing pressure across markets
Session description to follow shortly.

Emeka Nwadike
CEO, Reuse Technology

15:20 - 15:35
Quality, trust, and consumer perception
Session description to follow shortly.

Colin Williams
Managing Director, Reebelo

15:40 - 15:55
Platform dominance vs independent players
Session description to follow shortly.

Yasmin Ahmed
CEO, Smart Recycler

16:00 - 16:15
What needs to change to unlock growth
Session description to follow shortly.

Dean Ray
Founder, The80 Ltd

16:20 - 17:00
Panel Discussion: Profitability vs. Quality: Can independent players compete against the platform giants?
Session description to follow shortly.

Yasmin Ahmed, CEO, Smart Recycler
Andrea Mayer, Founder, TRUSC
Emeka Nwadike, CEO, ReUse Technology

TIME
10:30 - 10:50
Circularity: unlocking supply chain advantage
This session explores where circular supply chains create the greatest competitive advantage in electronics and industrial products. It examines how to capture these benefits while managing the inherent complexity of circular systems.

Mo Chatterji
Head of Circular Economy, KEARNEY

11:00 - 11:15
How devices move globally
Session description to follow shortly.

Jacob Ekker
Senior Partner DACH, Closing The Loop

11:20 - 11:35
Hidden trade flows and market dynamics
Session description to follow shortly.

Bivek Agarval
Executive Director, AIKON

11:40 - 11:55
Cross-border opportunities and inefficiencies
Session description to follow shortly.

Stefan De Linde
CEO, Minimise GmbH

12:00 - 12:15
to be confirmed
Session description to follow shortly.

tbc
tbc

12:20 - 13:00
Panel Discussion: Zero Waste Logistics: How we close the global supply chain leaks
Session description to follow shortly.

Laili Ishaqzai, CEO, Molano Refurb Products | Mariusz Rylo, CEO, FIXIT SA | Gerhart Seizer, Executive Director, Teams Design |  Mo Chatterji, Head of Circular Economy, KEARNEY | Stefan De Linde, CEO, Minimise GmbH

14:30 - 14:50
AI & Beyond: The Missing link to circular economy - How companies should prepare for the next shift.
Circular Economy needs more than better intentions—it needs intelligence. AI enables Circular Experience (CircX): connecting products, people and value chains through real-time insights that make circular decisions scalable, profitable and part of everyday business.

Gerhard Seizer
Executive Director
TEAMS Design

15:00 - 15:15
AI in pricing, grading, and lifecycle management
Session description to follow shortly.

tbc
tbc

15:20 - 15:35
Automation of trading and operations
Session description to follow shortly.

Marcus Trunkenpolz
CEO, Securaze

15:40 - 15:55
Ownership vs subscription models
Session description to follow shortly.

Antonio Capaldo
CEO & CO-Founder, TrenDevice

16:00 - 16:15
How AI radically changes the lifecycle of every device
Session description to follow shortly.

Arjun Srihari
Co-Founder & CCO – S2S Dynamics

16:20 - 17:00
Panel Discussion: Do We Still Own or Are We Already Subscribing? How AI Is Reshaping Technology Consumption from Device to Data Center
Session description to follow shortly.

Alexandra Asanache, Sustainability Solutions Consultant EMEA – LENOVO
Antonio Capaldo, CEO & Co-Founder – TrenDevice
tbc